The Tickle Me Elmo is 10 years old and to celebrate 10 years of the happy go-lucky monster that refers to himself in third person from Sesame Street, Fisher-Price introduced TMX Elmo. There is no doubt about it that Elmo is a popular character on Sesame Street with every episode ending with Elmo’s World that runs at least 10 minutes. That’s a lot of Elmo over time, so it’s no wonder that toddlers recognize the red monster in stores, on TV, and everywhere else.

TMX Elmo is Tickle Me Elmo taken to the next level. Elmo still laughs when tickled but also will being to shake from laughing so much an eventually fall over from laughter. It’s a cute toy that has also prompted the release of TMX Cookie Monster. I’m sure the future holds many other TMX toys of our favorite Sesame Street characters as well.